Facebook & Instagram Ads

Deliverables:
- Develop the overall funnel strategy for clients to ensure both the ad account and website are optimized for the highest conversion rate possible
- Install and manage Facebook pixels.
- Build out campaign frameworks inside ad accounts.
- Write ad copy that drives conversions.
- Optimize and scale the proper campaigns.
- Provide reports for Account Managers, which includes ad spend, CPA, and ROAS data as well as creative direction for clients.
- Work with web development team to produce Conversion Rate Optimization audits of client websites.
- Work with the team to improve internal processes.